4.7/5 Based on 3728+ Reviews

Alurea | Chic Maxi Dress – Classic Comfort, Effortless Elegance

$169.98 AUD $84.99 AUD Save 50%
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  • 14-Day Money Back Guarantee
  • Free shipping in Australia
  • Return shipping to warehouse in Asia
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  • In stock, 3 ready to ship
  • Inventory on the way
Ships by Sat, Jan 31
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UPDATE: Due to high demand during our anniversary sale, only a few items are still available at the current price!

⭐️⭐️⭐️⭐️⭐️ "This dress gave me my confidence back. It flows beautifully, hides the bits I don’t love, and is so easy to wear. I’ve already worn it to lunch with friends and a family birthday — every time, I get compliments!" — Susan M. (61, Perth WA)

Key Features:

  • Flattering, Flowy Fit: Skims gracefully over tummy & hips without clinging.
  • Upper-Arm Coverage: Relaxed sleeves with subtle sheer detail.
  • Lightweight & Breathable: Perfect for the Australian climate.
  • Subtle Sophistication: Polished for dinners, relaxed for coffee dates.
  • Easy Care: Machine washable, wrinkle-resistant, and retains its shape.

Why You’ll Love It:

  • Confidence-boosting design for every occasion.
  • All-day comfort with no pinching or pulling.
  • Versatile elegance for family gatherings or evening events.
  • Effortless movement that flows with you.
  • A timeless staple for every season.

Perfect For:

  • Lunches & coffee dates with friends
  • Holidays & travel — chic, pack-friendly & wrinkle-resistant
  • Family celebrations & dinner evenings
  • Casual office days or community events

Product Details:

  • Material: Premium polyester blend (lightweight, breathable & wrinkle-resistant)
  • Design: Empire waist with flowing maxi skirt & sheer accents
  • Fit: Relaxed silhouette that flatters without clinging
  • Sizes: AU 10 – 20 (true-to-size for real women)
  • Care: Cold machine wash, hang dry, light steam if needed
  • Season: Ideal for spring, summer & autumn — easy to layer in cooler months

🚨 Act Now – Limited Time Only: FREE shipping + 50% OFF ⚠️ Popular sizes (AU 14–18) are nearly gone!

👉 Add the Alurea Maxi Dress to your cart now and step into the perfect balance of comfort, elegance, and effortless confidence.

Only today: Free Shipping Across Australia

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100% refunds including shipping charges are available for all orders. We ship to customers in New Zealand & Australia from our warehouse in China. Please read our refunds policy for more details.

If you have a question or a suggestion, please reach out to our support team. We respond to incoming messages within 24 hours. Responses might take longer on weekends.

Karen S. Susan M.
Karen, Susan and 115k+ women are wearing Ana Melbourne.

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SEE WHAT OTHER CUSTOMERS SAY
Very Good 4.7/5
Sarah J.
"LOVE! This top is super cute, soft, and light weight. I’m 5’7 and 60/65 kgs with a mom/squishy build. A Medium is PERFECT. This too can be worn as business casual or paired with some jeans or shorts."
Sarah J.
Michelle C.
"The fit of the shirt is true to size. I normally wear a L so that's what I ordered. It's fitted without being tight but there is just enough give to be comfortable but not frumpy. The colour is exactly as pictured and it's not just your average T-shirt. I will be wearing this tomorrow to work with navy slacks but as you can see it looks great with jeans. Very happy with this purchase!"
Michelle C.
Emma D.
"Very comfortable and attractive blouse. Love the colour, pattern and style. Not sure yet how well it will wash. The style is flattering, the fabric is almost like TShirt but thicker and drapes better on my curves. Love the print. Definitely a keeper, will order other colors and patterns."
Emma D.
Jenna W.
"Love this dress! This dress was so flattering in any size. Very comfortable and it can either be worn as casual or dressy depending on your accessories. I had many compliments the night of my nieces wedding."
Jenna W.
Lisa T.
"Great dress Loved this dress. So comfortable, loose fitting and easy to wear. Purchased for an evening birthday party and was very happy with it. Easy to wash (separate and on cold), hang dry and I did have to iron it (I hate ironing so that part wasn’t fun but wasn’t terrible). Great colour."
Lisa T.
Marina Y.
"Beautiful summer dress. Great for the beach. This dress is very beautiful, good quality of the material and has very nice colours and design. It is a little bit see through but I plan to wear it on the beach so it’s perfect to go with a swim suit underneath. The promotion is great too. I got two more dresses of gifts. Very happy with my purchase.u"
Marina Y.
Rachel G.
"Shirt that doesn’t disappoint Love this blouse! Compliments galore. Very slimming."
Rachel G.
Kayla P.
"These sandals are absolutely beautiful and so very comfortable. I chose the blue with the stitching as this shade of blue goes with a lot of colours. I can get through a long work day whether I'm standing or running around the store. The style goes perfectly with my Bohemian style fashion. I have received so many compliments on these sandals in the few times I have worn them. I am happy with this purchase."
Kayla P.
Amanda W.
"I originally thought the bag was going to be a little smaller than what I got so I was almost prepared for my purse organizer to not fit but it fits perfectly with a little head room to spare. I think the corduroy material is really nice. It doesn't feel cheap And the straps that come with it feel sturdy. The zippers also don't feel sticky or that they would get stuck either. Love the space it has and the black colour is exactly right! Overall, I think this was a great buy and I'm glad I went with this!"
Amanda W.
Naomi C.
"Ordered these for my upcoming holiday as we will be doing a lot of walking around. The sandals feel very comfortable and seem to go with everything. I ordered size 6 and they fit perfectly."
Naomi C.
Based on 3728+ ratings

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Timeless comfort, made to move with you. Feel relaxed, confident, and beautifully at ease in every piece.

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About Ana

Ana Melbourne was born from a place of love, courage, and family. What began as a quiet hope during one of life’s hardest moments became a heartfelt journey to create clothing that lifts women up — helping them feel beautiful, confident, and at ease in their own skin.

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